High-intent prospects go unanswered
The right prospects are already visiting your site, but forms and generic chatbots do not create real conversations when intent is highest.
Turn website visitors into qualified pipeline.
Kassie is the inbound AI SDR for B2B companies. She talks with website visitors, answers their questions, and qualifies fit to create predictable sales opportunities.
Your website is leaking pipeline
Most inbound experiences still rely on forms, generic chatbots, and delayed follow-up, creating friction between buyer intent and qualified pipeline.
Slow follow-up costs you meetings
By the time a rep follows up, the prospect's urgency, questions, and concerns have changed, and the original context has already faded.
Qualified pipeline slips away
The result is critical: fewer sales-ready meetings, weaker handoffs, and missed opportunities your team already paid to create.
Turn buyer intent into qualified pipeline.
Kassie gives buyers the answers they need to move forward and gives your sales team opportunities worth pursuing.
Give buyers answers while intent is highest
Buyers have questions about your product, their use case, and what it would take to get started. Kassie answers from your approved knowledge while those questions are still shaping the decision.
Qualify the opportunity through the conversation
Kassie learns what the buyer needs, whether your business can help, and how urgently they need a solution. Your qualification criteria guide which conversations move forward.
Give sales the context to move it forward
When a qualified buyer is ready to meet, Kassie handles the booking and carries their needs, questions, and timing into the handoff. Your team starts with a reason to engage and something useful to build on.
For leaders accountable to revenue
Marketing leaders
Turn the demand you generate into buying conversations, and see which conversations become opportunities.
Sales leaders
Meet buyers with a clear reason to talk and the context to make the conversation useful.
Revenue operations
Keep qualification, scheduling, and CRM handoffs aligned with the way your team works.
Put Kassie to work on your website.
Deployment, knowledge setup, and ongoing customer success are included.
What’s included
- Website deployment and knowledge setup
- Qualification and disqualification
- Meeting booking
- Kassie Workspace
- Supported CRM, calendar, and notification integrations
- Ongoing optimization and customer success
B2B buying has changed. Inbound needs to catch up.
Practical perspectives on buyer conversations, sales qualification, and measuring what your website contributes to revenue.
Frequently Asked Questions
What does Kassie do?
Kassie is the inbound AI SDR for B2B companies. She answers buyers’ questions, understands their needs, and qualifies fit to turn website conversations into sales opportunities.
Who is Kassie built for?
Kassie is built for B2B companies that want to turn relevant website traffic into qualified pipeline. Fit depends on the company’s website demand, buyer needs and sales process, rather than whether it operates in technology or software.
How does Kassie qualify prospects?
Kassie qualifies prospects using your ICP, required qualification criteria, approved product knowledge, and the prospect’s answers during the conversation. She identifies fit, pain, urgency, and buying context before a meeting is booked.
How long does setup take?
Most customers can go live in 3 to 5 business days once the required access and approvals are available. We handle knowledge setup, qualification design, integration configuration, booking tests, and website deployment.
How do you handle trust and security?
Kassie uses authenticated workspace access, customer data separation, and encrypted integration credentials. She works from your approved Knowledge Bank and follows your qualification rules. Your team controls which integrations are connected.
Read about securityWhat does Kassie integrate with?
Kassie integrates with the systems your team already uses:
- CRM: Salesforce and HubSpot.
- Calendars and scheduling: Google Calendar, Outlook Calendar, Calendly, HubSpot Meetings, and Cal.com.
- Notifications: Slack, Microsoft Teams, and email.