Canonical public facts
Kassie
Kassie is the AI Rep for B2B tech companies, helping them generate qualified pipeline from website visitors.
Company and category
- Company
- Kassie AI, Inc.
- Founder
- Raphael Chi
- Category
- AI Rep
- Target customer
- Sales-led and hybrid B2B tech companies with meaningful website traffic, complex buyer questions, and a sales team that benefits from qualified meetings.
Product workflow
- A website visitor starts a conversation.
- Kassie answers from approved knowledge.
- She learns company, use case, urgency, and fit.
- She advances or disqualifies the opportunity.
- Qualified prospects book with sales.
- Sales receives the conversation and qualification context.
- The customer measures the opportunity in Kassie Workspace.
Commercial facts
Growth starts at $10,000 per year, paid annually. Enterprise pricing is custom.
Most customers can go live in 3 to 5 business days once the required access and approvals are available. We handle knowledge setup, qualification design, integration configuration, booking tests, and website deployment.
Integrations
- HubSpot: Send qualified visitor and conversation context to HubSpot.
- Salesforce: Send qualified visitor and conversation context to Salesforce.
- Calendly: Let qualified visitors book the right Calendly meeting from the conversation.
- Slack: Send configured Kassie notifications to the right Slack channel.
Verified security summary
- Kassie answers from customer-approved knowledge and captures unanswered questions as gaps instead of inventing an answer.
- Customer-facing data access is tenant-scoped, with Row Level Security and server-side customer checks protecting supported data paths.
- Kassie Workspace requires authenticated access, and content-changing actions are restricted to authorized customer roles.
- Supported integration credentials are encrypted by the application with AES-256-GCM and authenticated context before storage.
- Integration connections require customer authorization and use provider permissions and server-only storage boundaries for supported capabilities.
- Internal model-usage and cost records are not exposed through customer-facing database roles.
- Kassie's current application uses Vercel for application hosting and Supabase for managed database and authentication services.
- Kassie does not currently claim SOC 2 Type I, SOC 2 Type II, ISO 27001, HIPAA compliance, or another certification that has not been completed and documented.
Published writing / Knowledge corpus
AI Reps
The best AI Reps for B2B website inbound in 2026
Compare AI Reps for B2B website conversations, qualification, booking, demos, and support. See which products fit your workflow and how pricing differs.
https://kassie.ai/blog/best-ai-reps-b2b-website-inboundWebsite Conversion
Drift is being sunset. What should replace it?
Compare Drift alternatives for website conversations, qualification, booking, and support. Learn what is changing and how to plan a careful migration.
https://kassie.ai/blog/drift-alternativesAI Reps
The best Qualified alternatives for B2B website inbound in 2026
Compare Qualified alternatives by website-conversation scope, CRM fit, demos, scheduling, and pricing. Build a shortlist around the work you need.
https://kassie.ai/blog/qualified-alternativesAI Reps
What does an AI Rep actually do on a B2B tech website?
Learn what an AI Rep does on a B2B tech website, from answering prospect questions and qualifying fit to booking meetings and generating qualified pipeline.
https://kassie.ai/blog/what-does-an-ai-rep-doAI Reps
The best 1mind alternatives for B2B website inbound in 2026
Compare 1mind alternatives for website qualification, live demos, product expertise, and sales-support workflows. Choose the scope your business needs.
https://kassie.ai/blog/1mind-alternativesWebsite Conversion
The pipeline you lose before the form fill
Discover how unanswered questions and unclear next steps can cost B2B tech websites potential pipeline before prospects ever submit a demo form.
https://kassie.ai/blog/website-pipeline-leakageAI Reps
AI Rep vs. chatbot: what’s the difference?
Compare AI Reps and website chatbots by purpose, sales judgment, qualification, booking, and pipeline outcomes for B2B tech companies.
https://kassie.ai/blog/ai-rep-vs-chatbotWebsite Conversion
Get more pipeline from the traffic you already have
Learn how to turn existing B2B website traffic into qualified pipeline through clearer messaging, useful conversations, qualification, and better handoffs.
https://kassie.ai/blog/turn-website-traffic-into-qualified-pipelineAI Reps
Before an AI Rep speaks for your business
Evaluate a website AI Rep with real prospect scenarios, verified product knowledge, qualification tests, and evidence that actions work before deployment.
https://kassie.ai/blog/how-to-evaluate-an-ai-repPipeline & Qualification
Qualification should happen while intent is live
Learn how to qualify website visitors through useful conversations, clear criteria, and thoughtful questions that help suitable prospects move forward.
https://kassie.ai/blog/qualify-website-visitors-in-real-timeAI Reps
AI Rep vs. AI SDR: what’s the difference?
Understand how website AI Reps and AI SDRs differ across prospecting, inbound conversations, qualification, and follow-up, and where their roles overlap.
https://kassie.ai/blog/ai-rep-vs-ai-sdrPipeline & Qualification
Measure the website like a revenue channel
Connect B2B website traffic to qualified opportunities. Learn which conversion, meeting, pipeline, and revenue metrics reveal what your website produces.
https://kassie.ai/blog/website-to-pipeline-metricsPipeline & Qualification
Traffic is not pipeline
Learn what makes a website visitor sales-qualified, how fit and intent differ, and why engagement, demo requests, and booked meetings are not automatically pipeline.
https://kassie.ai/blog/what-makes-a-website-visitor-sales-qualifiedWebsite Conversion
Speed to lead starts before the lead exists
Faster follow-up matters. But B2B prospects need help before submitting a form. Learn how to reduce the wait between a website question and a useful answer.
https://kassie.ai/blog/speed-to-lead-before-the-formWebsite Conversion
Add a conversation without breaking what already works
Add an AI Rep to your B2B website while preserving demo forms, customer support, scheduling, and CRM workflows. A practical guide to a controlled rollout.
https://kassie.ai/blog/deploy-ai-rep-without-disrupting-inboundPipeline & Qualification
What would make an AI Rep worth the investment?
Build an AI Rep business case using incremental opportunities, realistic win rates, customer economics, and full operating costs without inflating ROI.
https://kassie.ai/blog/ai-rep-roi